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Beyoncé Giselle Knowles-Carter (or… Beyoncé) found worldwide fame with her iconic and catchy songs. The lyrics and pop beats caught the attention of the world as her fame skyrocketed.
Preaching women’s empowerment and talking about feminism, the singer often supported and protected women’s rights. However, it all backfired immediately on her when she was accused of running a sweatshop in Sri Lanka!
Beyoncé and the Legend of the Sri Lankan Connection
Back in the year of 2016, Beyoncé opened her brand of activewear clothing called Ivy Park. The business venture is a 50-50 partnership between the American singer and British businessman Sir Philip Green.
Despite her talks of feminism and women’s empowerment,Beyoncéfound herself in some heavy controversy when it was alleged that she used to underpay the workers severely.
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According toThe Things, two months after Ivy Park was launched, it was alleged that they used to rely on the poverty-stricken people of Sri Lanka. The term ‘sweatshop’ was used to refer to the singer’s production place.
The mostly female workers earn 4.30 pounds a day, or $6.17, and could never afford to buy a pair of Ivy Park leggings, which can cost 100 pounds, $144.
Ivy Park’s representatives immediately reverted back that,
Ivy Park has a rigorous ethical trading program. We are proud of our sustained efforts in terms of factory inspections and audits, and our teams worldwide work very closely with our suppliers and their factories to ensure compliance.
Despite their best efforts, Beyoncé was called a pseudo-feminist and an exploitative woman. However, a later report claimed that the minimum wage in Sri Lanka (at that time) was $2.68.
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The report stated that Ivy Park was actually paying the workers three times their minimum wage. This single report was enough to disprove the allegations and the whole ordeal was over.However, this isn’t the first time that Beyoncé found herself in a business controversy.
Beyoncé Left a Rebook Meeting Due to a Lack of Diversity!
Rebook, the brand known for making sporting goods, was in the process of finalizing a deal with the American singer. However, Beyoncé reportedly walked out of the meeting room.
The rumor was shared by ESPN writer Nick DePaula who stated that she walked out of the meeting because of one very specific reason. The clip was shared onXand according to DePaula, here’s what happened:
She had a meeting at Reebok, and they had a whole presentation of everything, potential products, how this could all look. She kinda took a step back and said ‘Is this the team that would be working on my product?’
DePaula further continued,
And somebody said ‘yes’ and she said ‘nobody in this room reflects my background, my skin color, and where I’m from and what I want to do.’ And so she kinda took a step back and left and then, it did not come to terms.
It was revealed in 2019 (sometime after the Rebook ordeal) that Adidas and Beyoncé were partnering up where Adidas would relaunch Ivy Park under their umbrella.
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Although the rumors and speculations seem true, they remain after all, rumors and speculations. Despite the convincing tales and stories, there may be another side to the story that people may not be aware of.
Visarg Acharya
Senior Writer
Articles Published :3264
Visarg Acharya is a Senior Writer at FandomWire, majorly focusing on movies, with over 3000 articles published. He has been an entertainment journalist for the past three years and a copywriter at a corporation. Visarg usually covers news and theories on the MCU and the DCU, with an emphasis on Avengers and Superman; Game of Thrones, and more.A Tarantino fan, Visarg, spends his time critiquing various directors’ filmographies and watching them with curiosity. Medieval fantasy like The Lord of the Rings or sci-fi movies like Interstellar, watching the latest horror movies, and listening to Hans Zimmer become his comfort zone. When idle, he can be found reading fantasy novels with a terrible cup of coffee in hand.
